Affected by the Covid-19 Pandemic, Sega Releases Arcade Game Business
GAMEFINITY.ID, Jakarta – The legendary console company from Japan, Sega is one of the parties affected by the COVID-19 pandemic. Sega is reported to be selling their arcade business to Genda Inc after Sega agreed to sell 85.1 percent of its stake in the arcade game business called Sega Entertainment.
For your information, Genda Inc. is a rental service provider company based in Tokyo, Japan. Arcade games are coin-operated game machines, which reached their peak in the 80-90s. Usually these game machines are installed in public places such as restaurants, cinemas, to entertainment centers.
With this acquisition, Genda Inc will take over approximately 200 arcade game machines and retain the Sega name and brand. Even after selling one of Sega Entertainment’s shares, the arcade game business will still exist. As quoted from Famitsu, Sega said that customers can still visit entertainment venues to play arcade games.
“We will also continue to develop arcade games. But for now we will focus on developing the home video game console business which is expected to grow in the future,” Sega said in a statement.
The pandemic has indeed hit the business of Sega. In August, the company closed Akihabara Building 2. Sega was estimated to have suffered a loss of around USD 191 million (approximately IDR 2.68 trillion) at the end of the 2021 fiscal year.
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